Tuesday, December 23, 2008

8 Up & Coming Indie Bands To Watch In 2009 (MuchMusic.com)

3. Elevation


Absolutely not to be confused with the U2 cover band of the same name, Elevation is a five-piece rock band from Atlanta, Georgia with a way-grown-up Jimmy Eat World vibe and vocals to die for. You'll fall in love with Nathan Smith's voice - a rich, deep, satiny murmur which is forever falling off into a delicious whisper. Elevation just released their first album, Strangelove, with Minneapolis-based indie record label 50 Records. With its undulating piano, smooth electric guitar riffs, and gypsy cymbals, Wallflower is my favorite track on the album, but the heavier Facedown is a very close second.
Listen: Elevation's MySpace


*Original Link on MuchMusic.com

Sunday, December 21, 2008

Hope Rocks! on Perfect Porridge

Hope Rocks! Vol. 1 Benefiting Faith’s Lodge Compilation Album



I’ve been helping spread the word about a new local MSP compilation album, Hope Rocks! Vol. 1. Proceeds from the album benefit Faith’s Lodge, a local nonprofit dedicated to helping parents with a seriously ill child or who have lost a child.

Hope Rocks! was produced by Drew Pearson at 50 Entertainment and includes tracks from Romantica, Cloud Cult, Chris Koza, Honeydogs and White Light Riot, among others. Each artist contributed and hand-picked the tracks.

Whether you’re new to the Twin Cities, a lifelong resident or just interested in the scene, this compilation is a gem — showcasing the best of the best artists we have to offer. And it’s for a great cause.

The CDs are limited-edition and available for $15 (incl .shipping) at www.faithslodge.org or by calling 612.825.2073.

*Link to original article on perfectporridge.com

Tuesday, November 25, 2008

Elevation Kicks Off 2009 at Hard Rock With AutoVaughn

Concert December 18, 2008 8:00pm at Hard Rock Café’s Velvet Underground w/ AutoVaughn

Are you excited for the start of a new year? Atlanta-based alternative rock band, Elevation, definitely is! The band will be celebrating the end of a successful and eventful year and kicking off 2009 at the Hard Rock Café’s Velvet Underground on December 18th. Sharing the stage with Elevation will be Nashville natives, AutoVaughn.

Elevation had quite a year in 2008. Shortly after signing with 50 Records, Elevation began recording their debut album, Strangelove, with producer Dan Hannon (Manchester Orchestra, King Konga, Aaron Shust) and was mastered by Grammy Award winner, Adam Aya (Nirvana, The Rolling Stones, Foo Fighters, Incubus). The album caught the attention of famed producer, Mark Endert (Maroon 5, Madonna, The Fray), who remixed the first single, “Razoreyes”. Strangelove has already received rave reviews from Southeast Performer Magazine, Creative Loafing and The Planet Weekly!

That was just the beginning for Elevation. During 2008 the band attended the South by Southwest Music Festival, broke records on Myxer.com, the largest provider of mobile content in the industry, and had fans featured on Perez Hilton promoting Elevation, to mention a few accomplishments! The band was recently featured on Project Homegrown on Atlanta’s Project 96.1.

With 2009 on the horizon, Elevation is looking ahead at what is next to come! The band is looking forward to a national tour along with releasing their debut music video for “Razoreyes”.

Minnesota Teenager Reaching Stardom by Broadcasting Life on Internet


Dylan Reichstadt may appear to look like an average Minnesota teenager, going to Park High School everyday living a suburban life in Cottage Grove. However, Dylan is far from being a normal teenager and is already forming what soon may become an entrepreneurial empire for the 16 year old.

Taking full advantage of how media has changed over the last few years, Dylan has been able to use the increasingly popular Justin.tv, among other social media sites, to podcast his life, referred to as lifecasting, nearly every hour for the past year. On Justin.tv, Dylan is known as DylanLive on DTE Lifecast and has an average following of around 40 people. During one of his episodes over 700 people across the world were tuned into Dylan’s lifecast, watching what this Minnesota teenager was up to. Besides the regulars that tune into DTE Lifecast, over 667,000 thousand people have viewed it! While watching Dylan, viewers are able to interact with him through a chat room.

Dylan continues to learn as much as he can about the broadcasting world. Along with taking classes at Park High School, this summer Dylan interned at Minneapolis-based music and media company, 50 Entertainment, where he helped create News & Views, a bi-weekly entertainment news series featured on YouTube.

Dylan also knows more about the business world than just video. Through reaching out to musicians, Dylan was able to find a Massachusetts-based solo-artist, Nick Consone, to sponsor DTE Lifecast. With the mix of business, creative and broadcasting knowledge that comes so easily to Dylan, he is sure to make his mark on the entertainment and media world.

After the recent tragic suicide that was unfortunately broadcasted using Justin.tv, Dylan reacts, “People can be quite demanding, I choose to ignore them and boot them out of the room. When lifecasting you get the good side of people, but there will always be someone trying to ruin your day. It’s an unfortunate side of human nature that I choose to ignore.”

Friday, November 14, 2008

Hope Rocks! For the Holiday Season


Music with a Mission: Hope Rocks! CD Features 15 Local Twin Cities Artists with Feel Good Vibe, Unique Message with Proceeds Benefiting Faith's Lodge

With the tough economy this holiday shopping season, consumer will be looking for affordable, unique and feel-good items to give as gifts. At $15 and featuring 15 Twin Cities artists with unique, alternative rock sounds and positive messages, the Hope Rocks! CD not only fits the bill, but is philanthropic too, with the proceeds benefiting Faith's Lodge, a local nonprofit dedicated to helping parents with a seriously ill child or that have lost a child.

Faith's Lodge, a unique, eight-suite facility nestled in the woods of Northwestern Wisconsin, was created to bring parents and families together in a tranquil setting to draw strength from others with similar experiences and to absorb the healing grace of nature.

"Music and nature have immense healing power, and we really wanted to bring those two together in the Hope Rocks! CD Vol. 1," said Susan Lacek, who co-founded Faith's Lodge with her husband, Mark, after the death of their daughter, Faith, in 2000, as a way to support other parents going through difficult times.

The Hope Rocks! CD Vol. 1 was launched on Sept. 20 at the Hope Rocks! CD release party, a first-of-its-kind fundraiser event architected by the Faith's Lodge organization. The event featured a private concert by Soul Asylum to guests of about 1,000.

"Hope Rocks!, as an event, was designed to be a rock concert and CD release party where guests can enjoy a fun night out, celebrate the mission of Faith's Lodge and also raise money for the cause," said Mark. "We set out to create a must-attend event that is replicable in future years to expand our donor community -- especially among young people -- and continue to raise money to operate Faith's Lodge and its unique mission."

The Hope Rocks! CD was produced by 50 Entertainment, a local production company with a strong pulse on the local music scene. The CD gives listeners a taste of local music from the Twin Cities including Romantica, Cloud Cult, Chris Koza, Honeydogs and White Light Riot, among others. Each artist contributed and hand-picked the tracks.

"The focus was to put together a record with some of the most well known local alternative rock artists from recent years -- many of these bands are now touring nationally," said Drew Pearson, the CD's producer. "The unique, positive messages came together in an organic way. We asked the artists to select songs that were close to their heart or that tied in with the message of Faith's Lodge, healing and hope. It's an inspiring album with intimate songs -- perfect for the holidays."
The CDs are limited-edition and available for only $15 while supplies last at http://www.faithslodge.org or by calling 612.825.2073.

Faith's Lodge is a unique retreat facility for families who have a child with a life-limiting illness or have recently suffered the loss of a child. In its northwoods setting, Faith's Lodge provides a community where these families can retreat to reflect on the past, renew strength for the present and build hope for the future. To learn more about Faith's Lodge, visit http://www.faithslodge.org or call 612.825.2073.

*Link to original article

Thursday, November 13, 2008

Former 50E Intern Gains Local Press for Podcast

Local Teen Broadcasts his Life Online
By Judy Spooner - South Washington County Bulletin

The only time 16-year-old Dylan Reichstadt’s life is not appearing live on the Internet is from 7:30 a.m. to 2 p.m. when he’s in class at Park High School.

Other than that, you can tune in at Justin.tv/dylanlive to watch his life, which also includes sleeping and a view of the shoes in the closet by the front door when he leaves his Cottage Grove home.

Viewers can talk to Reichstadt, or to each other, in the chat room next to his broadcast screen. But beware; he boots you out of the room if you abuse the privilege of watching or commenting on his life.

Dylan Reichstadt, wearing his “hat cam” is broadcasting the reporter while she takes his picture for a news article. (Bulletin photo by Judy Spooner)
Dylan Reichstadt, wearing his “hat cam” is broadcasting the reporter while she takes his picture for a news article.

“People like to watch real people living real life,” he said in an interview at his home Nov. 5. Much of the interview w as broadcast live on his Web site to about 40 viewers who also commented on the conversation taking place. “They see through my eyes,” he said.

Reichstadt said his highest viewership was 2,905 people.

“I look at the viewer count numbers,” he said, “because that tells me what’s interesting to them. If someone sees something they like, I’ve got ‘em.”

His mother, Jodi Reichstadt, said her son’s willingness and ability to broadcast his life surprised her.

“This floors me,” Jodi said. “My son’s great. He’s very uninhibited.”

On Thursday, Nov. 6, Reichstadt broadcasted from play practice at Park High School, where he is preparing to be the husband in “A Christmas Carol,” next month.

Reichstadt’s work is supported by a solo music artist on the East Coast named Nick Consone. Consone bought Reichstadt’s laptop computer and pays for his portable Internet connection in exchange for mentions on the Web site.

Reichstadt had contacted several artists, and Consone was the one who chose to accept his proposition.

If you run into Reichstadt around town, comb your hair quickly, because you could be part of his live broadcast. His camera is attached to his baseball cap.

Last summer broadcasting his life led to a chat with local police.

While riding home on the bus from his summer internship at 50 Records in Minneapolis, Reichstadt was broadcasting from a camera fastened to his shirt. Thinking his behavior somewhat odd, someone reported him to Metro Transit.

After a conversation with an officer who greeted him when he left the bus, Reichstadt decided to end his bus broadcasting.

He broadcast a ghost hunt from his basement with his father, Randy, taking part.

He also hangs up a disco ball and holds solo dance parties.

Clips of past broadcasts are available on the site.

For now, Reichstadt is learning all he can about video by participating in school broadcasting and preparing to learn how to record and broadcast school board meetings.

As to the future, he is sure video will always be a part of his life, but he also wants to learn how to fly airplanes he said.

“I love new things,” Reichstadt said.

*Link to original article*

Wednesday, November 12, 2008

White Light Riot Writeup in Metro Magazine



Local rockers White Light Riot are all about giving this month. They appear on the Hope Rocks! charity compilation and in Glitter Ball, a MN AIDS Project fundraiser at the Varsity Theater on 11/4.

Friday, September 26, 2008

50 Entertainment Launches New Interactive Internship Program


In efforts to benefit the Minneapolis community and offer opportunities to students throughout the Metro area, 50 Entertainment, Inc. (50e), a local music and media company, launches a new internship program.

The program focuses on all aspects of the marketing and branding processes in the music industry, with a large emphasis on interactive marketing. The interns at 50e are the backbone of the company and come with new insights and a fresh, creative outlook, which is supported by educational programming offered by industry veterans at 50e.

The internship program is structured to help students build a portfolio, while gaining valuable experience in a very competitive industry.

Katie McNabb, 50e Publicist and Intern Coordinator explains, “Our interns come here with a passion and drive that makes 50e what it is today. This program is designed to allow creative freedom from bright minds. We are here to educate and give students an unforgettable experience in the entertainment industry.”

Tuesday, June 10, 2008

Echo Through The Waves (Downtown Journal Writeup)


Call me a moving expert. I’ve definitely done it enough: five times over the past six years. You’d think I’d like it by now, but I don’t. I still hate it.

One fight I find myself in every time I arrive somewhere new is what to do with my walls.

Is it a prerequisite that all walls have to be so white — like really, really white?

In college, I found enough trendy movie and music posters to cover everything up. But I’m not in college anymore; most of you reading this probably aren’t, either. So what are we to do now?

That’s where 50 Entertainment hopes to come in.

The local music and media company is hosting a three-hour gallery event, “Echo through the waves,” at its Warehouse District offices, featuring enough splashy paintings and photography to fill rooms and rooms full of bland, white walls.

There will be photographs of sights around the Twin Cities, colorful paintings bubbling over with energy and introspective abstract images.

In a news release, 50 Entertainment wanted to make the point that the art, all produced by Minnesotans, is meant to come home with you: Nothing will cost more than $500.

That’s a little more than I paid for the “Pulp Fiction” posters adorning my college dorm room. But it also is much better than hanging onto drabness.

June 26, 4-7pm
50 Entertainment
300 1st Ave. N., Suite 110
Free
echothroughthewaves.com

Article Link

Wednesday, June 4, 2008

50 Entertainment in Twin Cities Business Magazine




Deb Ingstad, CEO of 50 Entertainment

Perhaps the most ambitious local start-up label is Minneapolis’s 50 Entertainment. Founded in 2006 by CEO Deb Ward-Ingstad, an entrepreneur who owns several radio stations in the south, 50 Entertainment is using traditional distribution paired with innovative marketing to build fan base and drive record sales on its imprint, 50 Records. This includes touring, traditional and Internet media relations, traditional distribution, digital distribution on all popular Internet retailers, band merchandise, and what Ward-Ingstad calls “a comprehensive fan-relations plan” to sell the first 30,000 records.

With eight employees and 12 interns, 50 Records is the best-staffed label in town. It has perhaps the Twin Cities’ only full-time in-house talent scout, Drew Pearson (formerly with the Universal Music Group, which owns dozens of well-known labels), and it is actively recruiting new talent by researching on MySpace and having staffers see live concerts four to five nights a week. To date, 50 Records has signed and released records by two bands and is working with several others.
Full Article

Thursday, May 29, 2008

50 Entertainment Interns featured on PerezHilton.com



Above: 50 Entertainment Interns wearing Elevation Loves Perez shirts.

Wednesday, May 28, 2008

50 Entertainment Joins Hands with Faith’s Lodge


50 Entertainment (50e), a Minneapolis based music and media company, announced today collaboration efforts with Faith’s Lodge for “Hope Rocks, Volume 1” CD Release Party, a gala fundraiser event intended to raise awareness and support for Faith’s Lodge. Faith’s Lodge is a retreat where parents and families who currently have a seriously ill child or who have experienced the loss of a child can escape to reflect on the past, renew strength for the present and build hope for the future. The event will raise funds to operate Faith’s Lodge and create awareness for raising future resources through individual giving and corporate sponsorship.

50 Records, the independent music label subsidiary of 50 Entertainment, will be providing all musical talent for the event including live performances from top Twin Cities artists along with producing a “Hope Rocks, Volume 1” charitable CD with a mix of Twin Cities Artists. 50 Media, the media and marketing subsidiary of 50 Entertainment, will be providing branding services for the event.

The event will be held Saturday, September 20th from 6:00pm-midnight at the Epic Event Center on 110 North First Street, Minneapolis, MN. The tickets cost $150 standard or $250 VIP. All funds are donated to Faith’s Lodge for their efforts to help seriously ill children and their families.

Tuesday, May 27, 2008

Indie Rock Band, Elevation, Making Waves on Myxer.com


Elevation, an Atlanta-based indie rock band, is creating quite a stir on Myxer.com, the largest provider of mobile content in the industry. On May 20th, Elevation was featured on the site with a free ringtone giveaway for the day. After the 24 hours, Elevation had 5802 downloads, which is a little more than one download every 18 seconds!

This is the highest number of downloaded tunes that Myxer.com has had for a band. Partly due to this success, Elevation has caught the attention of Zude.com, a social networking site, and fans are now able to sign up for a free account and download more ringtones from Elevation on Zude.com.

Friday, May 16, 2008

50 Entertainment Presents Second Annual Echo Through The Waves, A New Vision of Art


50 Entertainment, (50e), a local music and media company, is opening its Warehouse District office space for the second Echo Through The Waves Art Gallery event; an appreciation for all forms of art and to support Twin Cities artists.

The event will highlight art from Minneapolis natives, Dick Simonsen, Kevin Fitzke, Nate Maydole, Amzie Wendt, Maria Lundberg, Lonnie Lovness and more to be announced. It takes place Thursday, June 26th from 4:00-7:00pm. 50e’s office space is located at 300 First Avenue North, Suite 110 in the Warehouse District of downtown Minneapolis.

The artwork showcased will include a variety of pieces, including paintings, photography and jewelry, all of which will be offered at an affordable price under $500. It is a great opportunity for start-up restaurants and new home and condo owners to find high quality artwork to complete the atmosphere of their space at a reasonable price.

“The decision to hold gallery events in our space was a simple one. 50e is a company that fosters the arts and our space has the right atmosphere for a successful gallery,” said Deborah Ward-Ingstad, 50e CEO. She continued, “While 50e is first a music and media company, we have the tools to help all artists find success. We are dedicated to cultivating all arts here in the Twin Cities.”

This event is open to the public and free of charge. All art novices, supporters and collectors are encouraged to attend.

About the artists:
See: Echo Through The Waves

Monday, May 5, 2008

Minnesotan Creative Defines Change in 366-day Documentary


Minneapolis artist Nate Maydole filmed a word everyday for 366 days last year on the topic of “change.” Maydole, wanted to capture the small changes he endured everyday from his location to actual physical transformation while discovering life’s greater meaning. He captured all on film in the documentary Word of the Day, Chapter 1: Change.

Regarding what inspired him, Maydole explains, “There are so many reasons why I created this documentary that there really is not one good reason. First, I know you should cherish everyday and filming one word a day in its simplicity reminds me to do that. Second, change is inevitable even when you try your hardest to stay the same so I was inspired to talk about it. And I realized that 30 years from now this video will be more interesting.”

Maydole plans to choose a new topic every year and release similar films annually over the course of his life.

Said Maydole, “I was inspired to use my passion for film to chronicle my life, so that annually I can look back and be reminded of the last year, and in 30 years I will be able to see the true metamorphosis. It is a simple concept that I hope others will be inspired by, too.”

See: http://www.natesword.com for the first year: Chapter 1: Change
See below for the script of Chapter 1: Change
A copy of the locations Maydole features in this film is available by request.


About Nate Maydole:
Maydole is 25, lives in Minneapolis and is creative director at 50 Entertainment, Inc. He went to the University of Minnesota, Duluth and grew up in the small town of Hawley, Minn. Maydole’s art includes videography, photography and graphic design and a collection is located at http://www.sightspeaks.com.

Wednesday, March 19, 2008

Elevation Releases Debut Record Strangelove


Elevation, an Atlanta-based indie rock band, will be celebrating the release of their first full-length album, Strangelove, on March 28, 2008 at Vinyl. The CD Release Show is an 18+ event, doors open at 9:00 PM and cost $5. Fans can buy tickets at the door or on www.ticketalternative.com.

The band and album have already caught national attention this year with appearances by Elevation at the SXSW Music Festival in Austin, Texas and a remix of the first single “Razoreyes” with highly acclaimed music producer/remixer, Mark Endert, who has worked with Maroon 5, The Fray and Madonna.

Elevation formed with vocalist Nathan Smith in 2002. This five-piece has assembled the essential elements necessary for their rise to greatness. Although it is clear that Elevation's music is heavily influenced by classic rock, some of their songs tease the boundaries of genre; sometimes shifting to a more indie or ambient sound. But as the songs play with different sounds so do Smith's vocals, distinctive yet familiar (soft to punchy, or from melodic to gritty) but always completely convincing. Lead guitarist Andrew Averso, rhythm guitarist Luke Hickok, bassist Chase Schell, and drummer Stephen Bailey round out the band.

For media interested in Strangelove for review, please call Katie McNabb at 50 Records, 612.465.8300 or cell, 952.454.6022, katie.mcnabb@50entertainment.com

About Elevation
See: www.myspace.com/elevation
See: www.elevationstrangelove.com

Saturday, March 8, 2008

50 Media Partners with Rusty Horseshoe Pepper Company in Branding Efforts


50 Media, an innovative interactive marketing and branding subsidiary of 50 Entertainment, announced agreement with salsa company, Rusty Horseshoe Pepper Company, to provide a branding and marketing campaign for the company.

The campaign will include all design work for the company, including the label design on the salsa packages. Along with design work, 50 Media will also create the website for Rusty Horseshoe Pepper Company and a short documentary film featured on the website with Phil Davenport, creator of the salsa.

For more information on Rusty Horseshoe Pepper Company, please visit:
http://www.horseshoepepper.com/

Monday, February 18, 2008

50 Records Interns Travel to South by Southwest Music Festival


While many bands will start to travel to the South by Southwest Music Festival in Austin, Texas in early March, a different yet still as dynamic group of people will join them on the road. 50 Records announces today that they will be sending a group of 10 interns and staff members to the South by Southwest music festival via Winnebago to help present 50 Records South by Southwest Day Show with Zude, a new social media network.

The group will depart from Minneapolis on March 11th and will document their journey south using daily video blogs that will be posted on numerous web and blog sites including 50 Records' Myspace, the 50 Records blog, and sxsw.ning.com.

“This documentary is meant to showcase the trials and tribulations of mixing both work and pleasure at this year’s South by Southwest Music and Media Conference. The documentary will illustrate the journey and experience of a group of people trying to maintain a constructive demeanor at a conference known for its laid back fun-loving atmosphere. The collection of ten travelers are sure to face challenges while bonding, learning, growing, and having fun, elements unseen by most South by Southwest attendees. Rarely do people get to observe such honesty from behind the scenes of record labels. Being young, independent, and groundbreaking contributes elements guaranteed to make this an exceptionally candid, entertaining, and enjoyable documentary,” says Marc Tobin, A&R Coordinator for 50 Records.

Monday, February 11, 2008

Elevation Single “Razoreyes” to be Re-mixed by Famed Producer Mark Endert

50 Records, an independent record label based in Minneapolis, announced today the collaboration on Elevation’s first single “Razoreyes” with producer Mark Endert.

Drew Pearson, Director of A&R at 50 Records says, “We are stoked that Mark was enthusiastic about remixing Razoreyes. He killed it, and I think listeners will love it.”

Elevation is expecting their first CD, Strangelove, to be released April 1st. While the first single off the album, “Razoreyes”, is already for sale through iTunes, it has caught the attention of Mark Endert, a well-known producer who recently worked with Maroon 5, The Fray, Madonna and Fiona Apple. Elevation and Mark Endert will begin the production of a remix of the track, which will be added to Strangelove before the release of the album on April 1st.

Wednesday, February 6, 2008

50 Records Presents Zude’s Official SXSW Day Party


50 Records, an independent record label based in Minneapolis, announced today their partnership with Zude, a social media network, to present the Zude Official South by Southwest (SXSW) Day Party at Club Fuze on March 14th, 2008 from 1-6pm in Austin, TX.

The partnership is a joint effort to showcase 50 Entertainment’s signed artists, WhiteLight Riot and Elevation, and rising talents such as Minneapolis-based band Melismatics, indie sensation People in Planes, and Tulsa-based band The Effects. In addition, 50 Records will use their industry contacts to introduce the much-anticipated social media network, Zude.

Deb Ingstad, CEO of 50 Records, says, “I am extremely excited to established 50 Records reputation as one of the premier Minneapolis-based labels at this years South by Southwest Music Festival. Our partnership with Zude will benefit both our artists and showcase Zude’s user-friendly new software to music fans.”

All attendees of the event will enjoy free drinks; a chance to win two custom made snare drums, Zude demonstrations and incredible live performances.